Greenwich, CT — March 2026 — SHG Living Network, LLC today announced that its global streaming audience has surpassed 5 million monthly active users, marking another major milestone in the rapid growth of the sustainable home, garden, design, and health-focused streaming platform.
The announcement comes just weeks after SHG Living reported surpassing 1 million 7-day active users across its owned and operated video-on-demand apps available on Apple TV, Roku, Fire TV, Android TV, and other major connected TV devices.
The platform’s accelerating growth reflects a broader shift in how audiences engage with home and garden content, as viewers increasingly move away from traditional cable television toward streaming platforms focused on modern lifestyles, sustainability, and design innovation.
“Crossing five million monthly users is an extraordinary milestone and a clear signal that audiences are looking for a new kind of home and garden programming,” said Sabine H. Schoenberg, CEO of SHG Living. “SHG Living was built around the belief that beautiful design, sustainability, and healthy living go hand in hand. That message is clearly resonating with viewers.”
A New Generation of Home & Garden Viewers
SHG Living’s rapid expansion is driven by its focus on sustainable homes, green building, architecture, and healthier living environments, topics that continue to gain global attention as consumers rethink how they design and live in their homes.
The network has developed a strong following among architects, interior designers, builders, and sustainability advocates, while also attracting a rapidly expanding audience of homeowners looking for inspiration and practical solutions.
“Our strategy from the beginning was to build a streaming network around ideas that matter to today’s audiences,” said Christopher Løstegård Mohs, COO of SHG Living. “Sustainability, thoughtful design, and healthier living spaces are shaping the future of housing and architecture. By focusing on those themes, SHG Living has become a destination for viewers who want inspiration that also reflects their values.”
Programming Driving the Platform
Among the network’s most popular series are:
- Hotels ByDesign
• America ByDesign
• The broader ByDesign franchise led by Executive Producer Mike Chapman
These programs showcase innovative architecture, sustainable building practices, and design excellence from around the world.
Key Growth Highlights
- 5 million monthly active users across SHG Living streaming platforms
• 1 million 7-day active users reported just weeks earlier
• Available across Apple TV, Roku, Fire TV, Android TV, and connected TV devices globally
• Strong audience growth among both design professionals and mainstream households
About SHG Living
SHG Living Network, LLC is a global streaming network dedicated to sustainable home, garden, architecture, design, and healthy lifestyle programming. Available across major connected TV platforms including Apple TV, Roku, Fire TV, and Android TV, SHG Living delivers inspiring content that empowers viewers to create better homes, healthier living environments, and more sustainable communities.
